Search Engine Optimization (SEO) is the process of configuring an organization’s Web site in such a way that when a person goes to Google (or other search engine) and searches for keywords related to the organization, the search engine lists the organization’s Web site within its search results in the highest possible position.

• We are Web experts! Our team has built a solid track record of quality performance in Web development, e-commerce, content development, and Web site strategy since the beginning of the commercial Internet.
• Our comprehensive SEO model extends much further than developing page titles, good keywords, and writing META-descriptions. We will implement 19 different tactics when optimizing the pages within your Web site.
• Bottom line: Our experience and SEO tactics will translate into improved search engine rankings for your Web site.

Our SEO process includes five critical steps that were designed to provide you with exception value:

1. Competitor analysis and data collection: Our team will analyze the Web sites of your top three competitors. We will collect data that exposes the strengths and weaknesses of their Web site rankings.
2. Client analysis and data collection: Our team will apply the same analysis and data collection principles from Step One toward your Web site. We will also analyze recent traffic reports in order to form a performance baseline. This baseline will be used to develop optimization goals for your Web site.
3. Develop an SEO strategy: Our SEO strategies include 19 different on-page and off-page optimization tactics that we will implement on each page selected for optimization within your Web site. The process of developing the SEO strategy includes:
   • Develop optimization goals. These may include achieving a top 10 ranking for X keyword or increasing monthly unique visitors from X to X, etc.
   • Select great keywords. We blend our strategic marketing and brand identity expertise, decades of business experience, and our SEO tools to select the best keywords for your Web site.
   • Design on-page strategy.
   • Design content strategy.
   • Design link-building strategy.
4. Implement SEO strategy: Our team will apply all 19 tactics, including link building, to each of the pages within your Web site that have been selected for optimization.
5. Measurements and adjustments: Google, Yahoo, and MSN use sophisticated algorithms to index Web content and all three adjust their algorithms to provide users with the best search results. Because of this, we will make monthly adjustments so that you achieve and maintain your high search engine rankings.

• Three Steps to Improved Search Engine Rankings
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Put our team to work on optimizing your Web site.